Integrated Telemarketing Benefits

Will telemarketing deliver a good return on your marketing investment?

With a specialist business-to-business focus, we give our clients access to new markets, highly qualified opportunities to sell and valuable market intelligence. Working with ITL can help you achieve sustained sales performance.

Consider the following questions to decide whether ITL’s approach is an intelligent choice.

Do you have a dedicated sales force?
YES	NO

Do any of the following apply to you?

Does your sales force miss valuable opportunities because they can’t properly cover the ground?	Do you want access to specific, profiled sales prospects that are ready to buy?
Could your sales effort benefit from consistent marketing to reinforce market perceptions about quality, price and delivery?	Do you need to make up for the lack of a sales team and support those who sell with a steady stream of highly qualified opportunities?
Are there gaps in your sales coverage because sales people have left or it’s uneconomic to cover the territory in the normal way?	Do you want to identify the best value business so sales efforts are balanced against production & managerial priorities?
Do you need to update your market’s perception of the full range of products and services you offer?	Do you need to understand your market better, then maximise the efficiency of future marketing?
How long before you need to prepare for a new product launch and stimulate market interest?

Plus: do you need?

	To maximise profit through market segmentation and development of appropriate contact strategies?
	To plan more effectively and gain competitive advantage armed with information about market size, market share, competitor activity and emerging market pressures?
	Intelligent and proactive input into the marketing and sales support process to remove bottlenecks and improve feedback leading to increased sales?
	Sales and marketing database development and management?